MBC Brewtus Imperial Stout

To put their new brand identity to work, Monocacy Brewing Company (MBC) asked us to develop a packaging system for their labels, six-packs, and cases. The objective was to differentiate their beer from the competition, while staying true to their brand promise of trust, quality, strength and craftsmanship. Our solution uses a consistent batch-style label paired with a custom etched illustration to individualize each style of beer. Together, the system creates an iconic family of beer that clearly represents the brand identity. The result is a new packaging design that looks as good as their product tastes.